Proof Patisserie - Branding
Branding exploration + study for Proof Patisserie.
Project designed at CSULB, Fall 2019.
Proof Patisserie is a vegan baking kit subscription service, inspired by personal passion for baking. The project consists of brand positioning, brand style guide, and brand executions. Style guide was printed and handmade for presentation.
Watch logo animation with sound here.
Logo Animation Storyboard
The Proof Patisserie animated logo showcases illustrations made by Anjelica that were also featured as a part of the brand’s playful identity. She experimented with a simple 3D animation of all the ingredients and baking tools falling into place in Proof Patisserie’s subscription package.
